on a foundation of professional expertise and
personal service, the Pharmaprix organization
has been meeting Québecers' health care
needs for over 28 years. What was once a small
drugstore in Toronto has grown into an organization
of over 800 stores from coast to coast, becoming
an indelible part of the people of this country,
young and old. Yet despite our growth, we have
never forgotten our origins. We have always remained
true to our belief that the personal satisfaction
of each and every customer is at the root of our
success - and it can only be ensured by the commitment
of people who realize that success is built one
customer at a time.
Over 28 years ago, we began as a family store.
Today, we're still a family store, only the family
is a much larger one. Although we don't all share
the Koffler name, we still adhere to the Koffler
values of trust, loyalty and community. So naturally,
it's no coincidence that many families across
Québec appreciate our values and choose
one of our affiliated pharmacies.
What makes the Pharmaprix experience unique?
Perhaps it's best described as a special combination
of superb professional care and a shopping experience
that's both comfortable and value-conscious.
Each store is licensed and franchised to a pharmacist,
called an Associate, who is part of the community
and has a personal understanding of the needs
of people within it. This is not something that
can be learned through a business school or training
seminar. Rather, it can only come from personal
interaction and the experience of being there.
It is also the reason why no two Pharmaprix stores
are exactly alike. Thanks to the Associate concept,
each store is an extension of the community that
1962, Toronto Pharmacist Murray Koffler had an
idea that revolutionized the retail drug industry.
He believed that it was possible to build a national
organization of drugstores without sacrificing
the personalized service of the local community
health professional, who knew his customers well
and depended on this intimacy to ensure a successful
With each drugstore owned by a fellow Pharmacist
or Associate, Mr. Koffler believed that a strong
sense of pride, accountability and community spirit
would be uniquely inherent in each Pharmaprix.
At the same time, this would help build a trademark
that would become synonymous with exceptional
service and value.
He was right. Three decades and 4 billion $ in
sales later, Murray Koffler's vision continues
to bear fruit in numerous ways that, to this day,
are setting new standards in the practice and
delivery of retail drugstores in Québec
and the rest of the country.